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Also, a blue wavy line has been added to the bottom. The brand name was written in white on a dark blue background. Huggies is helping babies — and by extension, parents — navigate the unknowns of babyhood. A classic bold font with thick lines and rounded corners were used. The primary color is red, with Peach acting as secondary color, which provides a soft contrast to the red color and the black typography. As a rule, the verbal inscription was located on a blue background. The presented brand is considered one of the largest manufacturers of diapers in the world. Regarding the user interface design , you can now select Huggies diapers by clicking them once on your screen: If you click on the pack once, it will play an animation showing how fast babies go through diapers while changing their diapers multiple times during one day. Ariel Gaster. The biggest changes come from the new logo and the new, smaller, monogram icon. Let us help you with the best solutions for your business.

At the same time, the next redesign led to the fact that the red version became the main one. As simple as that. Visual recognition of the brand is at a high level. The brand name was written in white on a dark blue background. As mentioned above this rebranding project included 3 fonts which were previously unavailable before were now able to be selected through font picker : Moranga a retro serif font , Baton Turbo a grotesque sans serif font and Omnes a clean rounded typeface. The bold, non-standard font with rounded lines in the letters was again used as a font. Each letter had a barely visible black outline. In short: another great rebranding for a year with great rebranding examples! A common feature was clear and wide lines in the letters.

Meaning and History

The most common packaging used is a heart-shaped emblem with a thick white outline and white lettering. At this stage, two variants of the color palette were used: red-white and blue-white. Huggies is an American company founded in and is owned by Kimberly-Clark. The blue outline and blue shadows give the image a three-dimensional feel. Another change was aimed at making the logo more modern and progressive. A new shape has been added to both the jar and label shown in this redesign. Also, a blue wavy line has been added to the bottom. The familiar weighty and bold wordmark was given more balance and symmetry in its spacing and rounded edges. For half a century, Huggies has been a category leader and baby care icon, familiar in cultures around the world. From the moment parents give birth, the whole world is a giant unknown. The rebranding of Huggies is the rebirth of an icon that honors the past while looking to a digital future — from brand to mobile and from packaging to digital shelf. The parent company employs more than 60, people, and Huggies products are bought by millions of people worldwide every year. Visual recognition of the brand is at a high level.

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• Huggies is redesigning its brand image starting with a new visual identity design for
• Regarding the user interface designyou can now select Huggies diapers by clicking them once on your screen: If you click huggies logo the pack once, it will play an animation showing how fast babies go through diapers while changing their diapers multiple times during one day, huggies logo.
• A common feature was clear and wide lines in the letters.

Great brands are bound to great brand design. Huggies is redesigning its brand image starting with a new visual identity design for The new visual identity includes some additions like animations and the addition of 3 new fonts for the brand:. The rebranding was made by UK design company Droga5. According to their own words:. For half a century, Huggies has been a category leader and baby care icon, familiar in cultures around the world. To make Huggies more meaningful to parents around the world, and adapt to their increasingly digital behaviors, we needed to reimagine its total brand experience. Huggies is helping babies — and by extension, parents — navigate the unknowns of babyhood. From the moment parents give birth, the whole world is a giant unknown. But the same is true for their babies. Both need a little extra reassurance to feel secure as they grow. Because, at the end of the day, more secure babies mean more secure parents. The primary color is red, with Peach acting as secondary color, which provides a soft contrast to the red color and the black typography. This change was made to help the brand stand out and to support the baby themes on which Huggies products are based. The logo is also in a slightly different position and forms an arc instead of a straight line, as well as having some shadow added in order to better fit with its new positioning. It retains the geometric elements and proportions of the traditional monogram — most importantly keeping the same 3-D effect which has been slimmed down a bit in this new iteration and applying it to vertical and horizontal axes. A new shape has been added to both the jar and label shown in this redesign. Here you can see that they have changed from hexagons originally used since to round shapes — evoking associations with other brands like baby food jars or medicine bottles. The rebranding of Huggies is the rebirth of an icon that honors the past while looking to a digital future — from brand to mobile and from packaging to digital shelf. The process begins with a refresh of the wordmark and the creation of a new monogram.

Huggies logo Logo PNG. Designers created the Huggies logo based on the concept of this brand. The logo is a combination of opposites: softness and austerity, orderliness, and chaos. Each new redesign brought a new style to the wordmark and made it more attractive. Visual recognition of the brand is at a high level, huggies logo. It is the most famous diaper company in the world.

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In general, the inscription looked harmoniously on different backgrounds. The crossbar provides a shape for an interesting embrace between the stalks huggies logo signifies a hug.

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